In our latest new series after the #SherpaStories streak of awesome possum stories we ran, we bring to you the series called #RedefiningTravel where SeekSherpa works closely with value creators in the travel economy in exploring how they are redefining travel.
Your brand, value creation channel, company, product, or service could be of any space or size or shape or reality. The true mission that the entity needs to have is that of #RedefiningTravel. Your entity could be making it easier, faster, better, or cheaper but in essence it needs to have the inherent urge to #RedefineTravel.
Our first case study of #RedefiningTravel was the latest bastion of cheap, affordable, and comfortable accommodation and an experience to go with it – Zostel.
A clever play on the word hostel, Zostel is attempting to recreate the european backpacking dream in India for both Indian residents as well as foreign visitors. Begun in Rajasthan, per their website the chain of hostels is present in Jodhpur, Jaipur, Udaipur, Agra, Delhi, Goa, & Varanasi.
Zostel receives backpackers, travel bloggers, photographers, & travel enthusiasts of both Indian and foreign origin as its primary clientele. The key take away is the environment and atmosphere the guests are welcomed into. The sheer popularity & vibe of the hostels makes it the perfect place to meet with other like-mind travellers. According to Zostel – “The exchange of stories and experiences that take place in the common room on a daily basis is something one can write a book on.” We’re waiting in line for that!
But the question remains – what does Zostel do that stretches the realm of travel?
In a nutshell you get all the below for as low as INR 499 a night. Beat that.